ALWAYS A BEAT AHEAD ... Since 1577
EDITION 9090 VOL. XVI
IMPACT - by Derryl Lindsey

Beginning his career at Hush Productions, Mark Green worked with the company's roster of talent, then predominately signed to Capitol Records. After 2 years, he left Hush to pursue a career as a talent agent for ABC Booking. During his first year at ABC, Green was responsible for signing the Jazzy Jeff & Fresh Prince, Salt N' Pepa and Kid & Play.
Soon after, Green found himself back at Hush working with Freddie Jackson, but soon left to join CEMA Distribution as a field marketing Rep. During that time he pursued his dream of producing and writing. He earned a #1 single by publishing "Remember The First Time" by artist Eric Gable. He then went on to produce and write the rap song "Midnight Hour' by Spice MC on EMI. After CEMA came another opportunity at EMI in Sales and Marketing, followed by a teaching stint at the Rosa Parks School of the Performing Arts Paterson, NJ. There Green came across many talented youngsters. One group, Divine: he shopped them throughout the industry where record executive, Rubin Rodriguez of Pendulum/ Red Ant Records, signed them to a recording contract. Green is currently business consulting Sales & Operating far the independent distribution with label New Power Generation/Northstar, owned by the Artist formerly known as Prince.

Born in Harlem, raised in Hackensack, NJ then spending his college years in Virginia attending end graduating Virginia State University, Green settled on music as his calling. A major influence in his life came from Freddie Perren, a neighbor who Green spoke to about the business. Perren was one of the top producers of that time who wrote most of the classic hits for Michael & the Jackson 5 such as, "I Want You Back", "ABC", etc., while they were on the Motown label. 'I told Freddie I wanted to be a DJ, and his reply was, 'No, you want to make the music verses playing the music,' that kind of stuck in my head. So when 1 entered college I did study music... played In the band, but 1 still kept on deejaying.

Green spent the majority of his record career at Hush, EMI and CEMA, about 10 years. His latest endeavor includes setting up distribution operations for independent labels. ,
In the marketplace today, huge sums of revenue can be made at the independent level. As Green states, 'When you look at Master P (No Limit Records), or Luke, these are people who started their own labels independently and made tons of money. Master P is reported to have made 53 million. People are looking for outlets to get their music out. It's not surprising that many artists are looking at this way as an alternative to the majors. Since the artist formerly known as Prince' was interviewed on Black Entertainment Televisions a while ago and mentioned that he's receiving five to seven dollars a record, it started artists thinking. If he can do it, then maybe I can too! It's just a matter of sitting- down end doing the math and understanding what the majors
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February 15, 1999
MARK"MONEY" GREEN
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To better assist his clients, Green discusses what their specific needs are In the initial meeting. Then he sets their companies up depending. on If they want to be independent or semi-indle.  His client list Includes many known labels and a few smaller startups, such as the artist formerly known as Prince, Chaka Khan, Larry Graham, Bon Jovi (previously unreleased recordings), JT Taylor lead singer of Kool & The Gang, and O'Jays.
Green decided to start the consulting service after he left CEMA distribution. He approached a record manufacturer about bringing in accounts for them and it took off from there. As Green tells the story, 'I went out and started bringing in accounts for this record manufacturing company. I brought in people and friends who were looking to start their own independent record company, who wanted to press up records. The first account that I brought in was a friend who was releasing a Bon Jovi record. (Never released old masters that were recorded earlier in his career by a family member).
'From there 1 assisted other small labels in setting up their distribution, along with guiding them through manufacturing and artwork. All the things you need to do to start a label and release a CD.' Another company that Green was instrumental in setting up was NBA All-star Chris Webber's, imprint, Humility Records.'

It didn't take long for business to increase and catch on says Green. "I was getting calls and inquiries on how I could assist others in setting up a profitable operation for them on an independent basis.' 

One of his most challenging projects he set up came from NorthStar. NorthStar wanted to set up a distribution for their various artists. NorthStar is the company that distributes The Artist formerly known as Prince's projects, along with label mates Chaka Khan, Larry Graham. Also coming through the system later will be a release from The O'Jays and another Basketball player turned entrepreneur, Derek Coleman's label.
Other nontraditional areas in which Green sets up commerce for his clients include the Internet and concerts tours. 'I look at all possible outlets of exposure for my clients' music too,' Comments Green. 'On a concert date In Atlantic City, NJ, JT Taylor made in excess of about $700.00 moving about 175 CD singles. He was selling each CD for about $4.00 apiece. If it cost less than a dollar to press up, they'll make a good return.